I studied for the SCMP examination to ensure that I have a bedrock foundation in communications strategy as I continue to learn new skills. My review of communications principles, the new IABC code of ethics, case studies and more, was as valuable as the certification itself as I continue to advise and work in the area of strategic communications.

When I received the SCMP certification, I was pleased that many colleagues and clients, too, recognized and congratulated me on the accomplishment. As a seasoned professional who is deeply engaged in strategic planning, I felt it was a bit overdue and am so glad I made time for this in my schedule! It’s an important credential and one I am proud to have earned.

Are you ready to see if your training and experience has made an impact? If so, register for the GCCC exam on March 28 at the University of Minnesota

Joanne Henry, SCMP
Executive Vice President
Neuger Communications Group.